A lifelong New Yorker and the Director of New Development at SERHANT., Jennifer Alese has partnered with the city’s most notable developers, architects, and industry leaders to manage more than $10B in new development condominium inventory across Manhattan, Brooklyn, and Long Island City. Her projects have broken sales and listing price records, recognized for their innovative marketing campaigns. A previous career in title insurance gave Jennifer a keen understanding of the entire real estate transaction process in both residential and commercial properties. As an independent broker, she gained an innate sense of buyer preferences and needs. Both experiences inform and augment her work on new developments. She prepares pitches, develops sales protocol, trains agents, and she is heavily involved in all her projects from pre-development through sellout. She also regularly consults on pricing, unit mix, layouts, finishes, amenity packages, and more to ensure that the product her client is building is not only unique but will be in-demand based on the pulse of the specific neighborhood. Her current projects include Brooklyn Point with Extell, Jolie at 77 Greenwich, Quay Tower in Brooklyn Heights, Huxley (181 E 101st), ODA’s 101 West 14th St, 145 Central Park North, 67 Franklin, and 550 Vanderbilt Avenue. Jennifer graduated with a Bachelor of Science degree in Marketing Management from Siena College. She currently resides in TriBeCa and loves exploring all the neighborhoods the city has to offer.
